# Google Analytics ### What is Google Analytics? Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. ### How is Google Analytics used in AppMachine? AppMachine apps offer the ability to natively integrate Google Analytics. The integration is done via Firebase, and is available for both Android and iOS app versions. If your app currently does not have an integration with Google Analytics yet, then it is important to note that activating Google Analytics for the app will require a new store version of your app to be submitted to the app stores and that only this new app version will be able to track app activity. **It is not possible to track app activity of app versions that were submitted prior to completing the Google Analytics integration.** ### How to integrate Google Analytics into your live app(s)? Integrating Google Analytics into your live app version(s) is a fairly simple process consisting of the following actions: * Start the Firebase Setup in AppMachine. * Enable Google Analytics in your Firebase project. * Register your app(s) in your Firebase project. * Complete the Firebase Setup in AppMachine. * Update your app(s) with a new store version. The steps for each of the above actions vary per platform. You'll be able to find the exact steps for each platform in the following articles: * [Setup Google Analytics for your iOS app.](/app-details/google-analytics/setup-ios-analytics.md) * [Setup Google Analytics for your Android app.](/app-details/google-analytics/setup-android-analytics.md) --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.appmachine.com/app-details/google-analytics.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.